Faces: Expression, Balance & Detail Presented by Mackensie Murphy

Aviation Room A Hall 5

11 AM - 12:00 PM SUN. NOV. 23

The face is the focal point of every groom—and getting it right requires precision, artistry, and a deep understanding of breed expression. In this focused seminar, award-winning competitive groomer and industry educator Mackensie Murphy breaks down the techniques and details that make a dog’s face truly stand out.

From sculpting soft pet trims to achieving crisp breed-specific profiles, Mackensie will guide attendees through balance, symmetry, angulation, and how to bring out the dog’s natural expression. Learn how to work with various coat types, select the right tools, and elevate your grooming with finishing touches that wow both clients and judges alike.

Perfect for salon groomers and show professionals alike, this seminar will sharpen your eye, refine your technique, and leave you more confident in delivering beautifully groomed faces—every time.

Seminar Fee $95

“When you register for any seminar or all-inclusive day pass, you’ll receive a complimentary weekend pass to both the Royal Canin Crown Classic and the Canadian Pet Expo—included with your registration”